Brookfield Properties

After GGP was acquired by Brookfield Properties, the company went through an expansive rebranding process. Our team lead the charge by taking the new Brookfield Properties brand and adding our retail twist to keep it elevated for our high-end tenants and intriguing for those hoping to join our centers. The process involved everything from our office branding down to the business cards.

One of the major undertakings in this rebrand included creating specialized books for some of our most popular properties. There were 15 books created and used by our leasing team. Along with this, I worked to overhaul the email system and update the social media for our corporate accounts.