April 2022 - Present

August 2018 - March 2022

→ Led and created compelling and successful campaigns which supported business and corporate initiatives

→ Collaborated with outside agencies, artists, and contractors to produce award-winning creative

→ Designed branding initiatives, digital and print materials, marketing campaigns, social media campaigns, and videos

Key Achievements

→ Concepted and designed Partner to Empower, the company’s $25M black- and minority-owned business program. It spans both corporate and consumer-facing audiences. The target number of applications was exceeded by 78% in year one and the program is expanding nationally in year two.

→ Led the art direction and design of the Next in Retail campaign which highlights Brookfield Properties as an industry leader. This campaign centered around a white paper that surpassed the download goal by 279%.

July 2017 - July 2018

→ Managed 70 client brands by developing strategic design conception and creation

→ Trained and managed the newest designer to join the team

→ Developed and implemented branding strategies through the creation of logos, brand standards, social media templates, websites, and print collateral

→ Handled all printing setup and communication

May 2016 - May 2017

→ Collaborated with a team to introduce a Creative Services Department and two new product offerings generating over $100,000 in new revenue

→ Cultivated relationships with clients, vendors, and other agency teams to execute cohesive brand strategies

→ Designed logos, presentations, email blasts, social media campaigns, and web banners